Do I need a reservation?

Reservations are free, offered first-come, first-served, and reserve a 15‑minute time slot for your group of up to six.

Check in at the front doors of FAO Schwarz located at 30 Rockefeller Plaza and arrive five minutes before your slot.

Can I request a specific figure to be signed?

No; products are sold in blind packaging and selection is randomized, so specific item requests can’t be guaranteed.

How many photos can I take?

Pictures are limited to one per group to ensure the line keeps moving and everyone has a chance to meet the artists.

Are children allowed?

Children are welcome but must be accompanied by an adult throughout the event.

What is the cancellation policy?

Cancellation or rebooking, if available, is allowed up to the time of the event through the original confirmation email.

Wonder Club & Blonks Live: Signing with Andrea Kang and Sad Salesman at FAO Schwarz | Events

At 30 Rockefeller Plaza, FAO Schwarz stages an afternoon where collectors, families, and curious passersby can meet the artists behind two fresh toy lines: Andrea Kang’s Wonder Club and Eric Althin’s (aka Sad Salesman) Blonks: Animal Afternoon. The event happens on FAO Schwarz’s second floor, beside the giant dance-on piano, and runs in 15‑minute appointment windows for groups of up to six. Short but focused, the signing is organized so visitors can get product autographs, ask quick questions, and snap one commemorative photo per group.

Andrea Kang, a Brooklyn-based artist, builds dreamlike characters that blend nostalgia and quiet emotion; her Wonder Club figures feel like pocket-sized moments of surprise. Eric Althin, known as Sad Salesman, began producing art toys in 2016; his Blonks line folds soft, playful forms into little animals that invite imaginative play. Both creators show how independent toy design sits at the intersection of gallery practice and streetwise collectible culture, and both appear in person to personalize purchases that are sold in blind packaging.

Practical details shape the experience: reservations are free, first-come first-served, and each booking reserves a 15‑minute slot—arrive five minutes early to check in at FAO Schwarz’s front doors. Because inventory is randomized, expect duplicates and bring patience if you’re seeking a particular figure. Photos are limited to one per group to keep lines moving, and children must be accompanied by an adult. The signing takes place among the store’s sculptural displays and midtown bustle; you’ll be standing, so comfortable shoes help if you plan to browse afterward.

This event is a chance to witness a small, energetic corner of New York’s toy culture. FAO Schwarz’s location at Rockefeller Center means you can layer the outing with a walk around the plaza, a view of the Channel Gardens, or a stop at nearby art spaces. For collectors, the draw is obvious: a signed figure that carries both the artist’s mark and the memory of meeting them. For families, it’s a short, memorable encounter with contemporary creators that turns shopping into an experience.

If you’re visiting during a busy weekend, build extra time into your schedule. Bring cash or card for purchases, know that selections come blind-packed, and plan to savor the brief, convivial exchange that makes a signing more than a transaction: it’s a small, public celebration of playful design.

If you want to research ahead, Andrea Kang’s Instagram @harlow_bear and website andreakang.com showcase her color studies and gallery work; Eric Althin posts new Blonks on @sad_salesman and sadsalesman.com. Treat signed pieces as display objects: bring a small box or padded sleeve if you plan to buy multiple blind packs. If you’re a completionist, trade with fellow collectors nearby—FAO Schwarz attracts local toy communities.

About FAO Schwarz

FAO Schwarz is an iconic toy store located in New York, New York. The flagship destination offers immersive, family-focused experiences and curated shopping moments inside the store's landmark setting.

Visitors can choose from a range of guided and private experiences that combine personalized service, live entertainment, and hands-on interaction with toys and displays. Signature offerings include the Toy Soldier Dinner, featuring a guided tour, a piano-side meal, a live magic show, and private after-hours shopping with assistance from Toy Soldiers; the Toy Soldier Experience, which provides before-hours access, a behind-the-scenes tour, dancing on the grand piano, and tailored gift recommendations; and VIP and Express Personal Shopping sessions that deliver private access and expert recommendations.

FAO Schwarz also hosts themed experiences such as the Jellycat Diner Experience, where guests enjoy freshly prepared meals and collectible plush items, and the FAO-Abulous Boutique Deluxe Beauty Experience, which lets young guests create custom makeup kits and receive a mini makeover. Seasonal programming includes the FAO Schwarz 5th Annual Halloween Spooktacular with early access, trick-or-treat activities, and a costume contest.

Each experience is staffed by trained team members and includes curated takeaways or shopping assistance. FAO Schwarz emphasizes memorable in-store events, private shopping options, and family-centered entertainment. Located in New York City, FAO Schwarz provides multiple ways for visitors to plan visits, reserve tickets, and select private or public experiences that fit different group sizes and interests. Reservations, private bookings, and shipping arrangements are available through FAO Schwarz.

Wonder Club & Blonks Live: Signing with Andrea Kang and Sad Salesman at FAO Schwarz

Adventure Brief

Keep the Adventure Going

Trip Details from the Operator

Frequently Asked Questions

Key Highlights

Local Insights

Related Adventures & Guides

Operated By

About FAO Schwarz

Plan an Unforgettable Visit to FAO Schwarz

Adventure Tips

Recommended Gear