Adventure Brief
Walk Bruges’ storied streets with Ambassadors of the City, uncovering its hidden histories through a private storytelling experience that brings the medieval city to life.
1.5–2 hours
easy
Family Friendly
No Experience Required
Walk Bruges’ storied streets with Ambassadors of the City, uncovering its hidden histories through a private storytelling experience that brings the medieval city to life.
More ways to explore the area's outdoor wonders
Hang tight — photos are loading
This usually takes just a second.
Difficulty
easy
Duration
1.5–2 hours
Fitness Level
Suitable for all fitness levels; mostly flat terrain with regular stops.
Wildlife
History
Bruges rose to prominence in the 13th century as a key trading hub in Northern Europe, famed for its cloth industry and access to the North Sea via canals.
Conservation
The city prioritizes sustainable tourism by preserving historic buildings and minimizing vehicular traffic in the historic center to reduce pollution.
Ambassadors of the City
Walk Bruges’ storied streets with Ambassadors of the City, uncovering its hidden histories through a private storytelling experience that brings the medieval city to life.
Ambassadors of the City operates guided walking tours based in Brugge (Bruges) and Brussels, specializing in storytelling-led experiences that connect visitors with local history, architecture, and culture. The company offers a mix of free walking tours and curated paid experiences: the Bruges Free Walking Tour (“Tell Me Stories About Bruges”), the Brussels Free Tour (“Tell Me About Brussels”), a Small Group Night Tour in Bruges focused on legends and hauntings, and a private storytelling walk in Bruges tailored to individual groups.
Guides combine historical facts with anecdote-driven narration to highlight medieval landmarks, hidden alleys, and cultural touchpoints such as the Belfry Tower, Bridge of Love, comic art in Brussels, and Bruges’s ghost lore. The Brussels Free Tour explicitly runs for two hours and emphasizes local culture, comics, and culinary tips. The Bruges at Night walk focuses on myths and haunting tales while visiting notable medieval sites like the Ghost House and the Haunted Canal.
Ambassadors of the City positions storytellers as local interpreters rather than generic tour narrators, offering small-group and private options for travelers seeking a deeper, more personal experience. The combination of free, accessible walking tours and optional private or small-group formats provides flexibility for different budgets and travel styles. All descriptions remain factual to published tour summaries and highlight the company’s focus on storytelling, local insight, and accessible guided experiences.
Locations
Brugge & Brussels
Explore two Belgian cities
Tours Offered
4 distinct tours
Free, night, small group, private
Typical Length
2 hours (Brussels tour)
Brussels tour duration stated
Guide Style
Storytelling-led
Local storytellers and guides
Reserve a free walking tour, join a night walk, or request a private storytelling route to explore history, legends, and local secrets.
Wear Comfortable Shoes
The walk covers cobblestone streets and uneven surfaces, so sturdy footwear is essential for comfort.
Bring a Light Jacket
Bruges’ weather can be unpredictable; layering helps during cool mornings or light rain.
Charge Your Phone or Camera
The walk offers many photo opportunities along canals and historic buildings, so keep devices ready.
Arrive Early
Starting your tour early helps avoid crowds and enjoy quieter streets for storytelling.
Comfortable walking shoes
Necessary for navigating Bruges' cobblestone streets comfortably.
Light rain jacket
Keeps you dry during spring showers common in Bruges.
spring
Camera or smartphone
Perfect for capturing Bruges’ historic architecture and canal views.
Reusable water bottle
Stay hydrated during warm summer walking tours.
summer