UTV & Watercraft Rentals at The Toy Shop of Eagle River

Eagle River, Wisconsin—the gateway to the Eagle River Chain of Lakes—is a rugged playground for off-road and water adventurers alike. The Toy Shop of Eagle River, LLC serves as a hub for thrill-seekers aiming to command powerful ATVs, UTVs, and watercraft through these diverse landscapes. Situated in northern Wisconsin, an area renowned for its dense forests, sparkling lakes, and rolling terrain, this rental outfitter offers everything from the robust UForce 1000 6-seat UTV to nimble single-seater CFMoto ATVs, alongside Yamaha Waverunners perfect for slicing through the clear, cool waters.

What sets The Toy Shop apart is its extensive fleet that caters to varying group sizes and experience levels—whether you’re handling a family pontoon boat on the Eagle River Chain or revving up on a sporty 4-seater ZForce 950. Their pontoon boats, available docked or trailer-ready, open a distinct route for anglers and cruisers alike to enjoy the region’s unique water systems, while the UTVs tackle the rugged trails and dirt roads that weave through countless acres of forest.

Eagle River’s natural setting offers a rare combination: broad waterways framed by mixed hardwood and pine, teeming with wildlife including white-tailed deer and bald eagles. The Toy Shop’s staff, known for their hands-on service and thorough equipment orientation, help newcomers gain confidence behind the throttle or on the waves.

This business anchors outdoor recreation in the Northwoods, blending reliable gear rental with local insight. Whether it’s a weekend getaway on wheels or a calm day on the water, The Toy Shop’s inventory invites visitors to experience Eagle River’s outdoor excellence in a truly hands-on way.