Combine an hour of off-road ATV adrenaline on the hills above Montego Bay with time on the Hip Strip and a Margaritaville stop. This short combo tour pairs landscape viewpoints with music, shopping, and easy island culture.
More ways to explore the area's outdoor wonders
The first rev of the engine kicks up dust on a narrow dirt track above Montego Bay; palms bend and the hill exhales salt air from the coast below. You crest Mount Zion and the bay unfolds like a wide, busy hand—boats glinting, rooftops bright against green slopes. Then the ride loosens into town: Jimmy Cliff Boulevard’s neon and thrift stalls promise cool drinks and reggae beats at Margaritaville.
Difficulty
moderate
Duration
2–3 hours
Fitness Level
Suitable for most fitness levels; you should be steady mounting a vehicle and able to sit and steer for about an hour.
Wildlife
History
Montego Bay grew from colonial sugar plantations and shipping; the Hip Strip evolved into a hub of entertainment and reggae culture, reflected in names like Jimmy Cliff Boulevard.
Conservation
Stick to marked trails to limit erosion on limestone hills, pack out trash, and support local guides and vendors who prioritize sustainable practices.
Reserve your spot on the Montego Bay ATV tour with Shopping & Margarittaville options today and enjoy a trusted, highly rated experience designed to help you make the most of your adventure.
Wear closed-toe shoes
ATV terrain is rocky and dusty—sturdy sneakers or hiking shoes protect your toes and improve control.
Bring a refillable water bottle
Hydrate before and during the outing; guides may have limited cold water available.
Use sunscreen and sunglasses
Sun is strong on exposed hilltops—apply SPF and protect your eyes for the ride and the Hip Strip visit.
Carry small local cash
Vendors and some bars on the Hip Strip prefer Jamaican dollars or small bills for tips and souvenirs.
Closed-toe shoes
Protects feet on rocky trails and provides better control while driving the ATV.
Sunscreen & sunglasses
Tropical sun at the coast and on exposed ridges can be intense—protect skin and eyes.
Refillable water bottle
Staying hydrated makes the ride more comfortable; reduce single-use plastic by refilling.
Light wind/rain jacket
Hills can be breezy and brief showers happen—avoid getting chilled on the return to town.