Adventure Brief
Unlock the secrets of Florence with SmartWalk: a self-guided, smartphone-based tour that leads you through 13 hidden gems and historic highlights at your own pace.
1 hour
easy
Family Friendly
No Experience Required
€15.95 • For Ages 10+ • 1 Hour • Experience Florence & Hidden Gems with SmartWalk!
Unlock the secrets of Florence with SmartWalk: a self-guided, smartphone-based tour that leads you through 13 hidden gems and historic highlights at your own pace.
More ways to explore the area's outdoor wonders
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Difficulty
easy
Duration
1 hour
Fitness Level
Suitable for most fitness levels; minimal walking required
Wildlife
History
Florence’s historic center dates back to medieval times and flourished during the Renaissance, hosting masters like Michelangelo and Leonardo da Vinci.
Conservation
The city actively manages tourism impact to protect its priceless architecture and encourages sustainable travel practices among visitors.
Smart Walk
€15.95 • For Ages 10+ • 1 Hour • Experience Florence & Hidden Gems with SmartWalk!
Smart Walk is a tour provider based in Edinburgh, Scotland that creates self-guided walking experiences delivered via WhatsApp. The company publishes GPS-guided routes and step-by-step messages that allow travelers to explore city centers independently, following curated sequences of points of interest and short interpretive texts.
Smart Walk's offerings include city-specific tours such as SmartWalk Málaga (a 4.5 km route starting at San Miguel Cemetery that highlights 19 hidden gems), SmartWalk Edinburgh (a 3 km walk beginning at the Scottish Parliament with 13 sites), and routes for Amsterdam, Florence, Naples and London. Several tours list clear start points and the total number of sites or distance, giving travelers straightforward expectations before they begin.
Tours are delivered on users' smartphones through WhatsApp, enabling flexible pacing without the need for a live guide. Typical SmartWalk routes span short urban distances (examples range from roughly 3 km to 7 km) and target curious independent travelers who prefer context-rich storytelling paired with self-paced exploration.
Smart Walk presents route summaries, start locations, and estimated distances for many trips. The business focuses on accessible, phone-based delivery and city-centre itineraries across multiple European destinations. All tour information is provided in published trip summaries and route details for travelers to review before purchase.
Tours Offered
10 tours
Ten self-guided WhatsApp tours available.
Typical Length
3–7 km
Walks range from 3 km to 7 km.
Base Location
Edinburgh, Scotland
Headquartered in Edinburgh.
Cities Covered
7 cities
Covers Málaga, Amsterdam, Florence, Edinburgh, London, Naples.
Select a route, open WhatsApp, and follow the step-by-step locations — discover cities at your own pace.
Charge Your Phone Fully
Ensure your smartphone is fully charged before starting, as the tour relies on WhatsApp for navigation and information.
Wear Comfortable Shoes
You’ll be walking about 3 km on mostly paved streets; sturdy footwear will keep your feet happy.
Download WhatsApp Ahead
The tour requires WhatsApp, so install or update the app before arrival to avoid delays.
Watch for Street Conditions
Florence’s historic center has uneven cobblestones and occasional construction; stay alert while walking.
Smartphone with WhatsApp
Required for accessing the guided tour and receiving all location information.
Comfortable Walking Shoes
Essential for navigating the city’s cobblestone streets comfortably.
Light Backpack or Bag
Useful for carrying water, snacks, and personal items during the walk.
Reusable Water Bottle
Keeps you hydrated during warm weather while exploring outdoors.
summer