THE ADVENTURE COLLECTIVE® · Independent discovery and booking for outdoor travel
Explore Amsterdam’s diamond heritage on the Diamond & Champagne Tour where sparkling cocktails meet a hidden gem challenge. Win a real diamond and uncover the craftsmanship behind the city’s famed jewels.
Explore Amsterdam’s diamond heritage on the Diamond & Champagne Tour where sparkling cocktails meet a hidden gem challenge. Win a real diamond and uncover the craftsmanship behind the city’s famed jewels.
Book with Gassan
Verified experiences and guided adventures in the surrounding area.
Operated by Gassan · Amsterdam, Noord-Holland
Set in the vibrant heart of Amsterdam, the Diamond & Champagne Tour offers an unexpected blend of luxury, intrigue, and local flair in the Netherlands' capital city. This one-of-a-kind experience combines the city's historic diamond cutting heritage with an engaging interactive challenge that goes beyond the traditional sightseeing excursions. Operated by GASSAN Diamonds, a renowned name synonymous with Dutch expertise in diamond craftsmanship, this tour invites travelers aged 18 and older to immerse themselves in an hour and a half of sparkling excitement and discovery.
Upon arrival, guests are treated to an elegant cocktail infused with the thrill of a hidden diamond, setting the stage for a spirited contest to uncover the real gem hidden among several sparkling stones. This hands-on, playful approach gives participants the chance to not only sip on a festive drink but to engage directly with the world of diamonds — an industry deeply woven into Amsterdam’s global reputation. The winner of this glittering quest doesn’t just walk away with bragging rights, but also receives a genuine diamond alongside a certificate of authenticity, an impressive souvenir and testament to their sharp eye and luck.
The tour stands out because it combines entertainment with education, offering insights into the precision and artistry behind diamond cutting, a craft Amsterdam has honed since the 16th century. Unlike common tours that focus solely on visual or historic elements, this interactive challenge taps into the local culture of craftsmanship and trade that shaped this city’s economic and artistic landscape.
What makes this experience particularly special for visitors is its setting inside GASSAN Diamonds, a flagship location where centuries-old techniques meet modern luxury retail. Here, participants can learn about the journey of a diamond from rough stone to dazzling jewel, including personalized explanations from knowledgeable guides. This insider perspective enriches the adventure, integrating history, geology, and artistry in a format that is approachable and compelling for travelers.
Perfectly suited for small groups of eight or more, the Diamond & Champagne Tour is not just a celebration of diamonds, but a unique way to taste the spirit of Amsterdam’s luxury scene. Whether you're a local looking to deepen your appreciation for your city’s heritage or a visitor in search of a refined, interactive experience, this tour shines a light on the hidden brilliance of Amsterdam beyond its iconic canals and vibrant neighborhoods.
easy.
1 hour 30 minutes.
No special physical fitness required; suitable for most adults.
Yes, a sparkling cocktail featuring champagne is part of the experience for all participants over 18.
The tour requires a minimum of 8 participants, but you can join scheduled group tours or book for your party.
No, the minimum age for participation is 18 due to the alcoholic beverage served.
Approximately 1 hour and 30 minutes, including the welcome cocktail and diamond challenge.
Yes, the guides provide detailed insights into diamond craftsmanship as part of the interactive experience.
Only the winner of the hidden diamond challenge receives the genuine diamond and certificate.
Amsterdam has been a diamond-cutting center since the 16th century, establishing a long-standing tradition of centuries-old craftsmanship.
GASSAN Diamonds emphasizes responsible sourcing and sustainability, ensuring that their diamonds meet strict ethical standards.
Gassan is a family-owned diamond company located in Amsterdam, Noord-Holland. Housed in a carefully restored 1879 diamond factory, Gassan operates specialized visitor experiences that showcase diamond cutting, polishing and jewelry craftsmanship. The company offers hands-on and guided tours including the Diamond Polishing Experience Tour, See Diamonds In Style Tour, Gassan Diamond Experience Tour and the Diamond & Champagne Tour. Each experience highlights the workshop process and the unique GASSAN 121 cut. Under expert supervision, visitors can learn the fundamentals of the 4 C’s, observe craftsmen transforming rough stones into polished gems, and — in hands-on sessions — add facets to a stone and receive a certificate of completion. Several tours include champagne and exclusive access to luxury jewelry and watches, including a dedicated Rolex Boutique. Gassan emphasizes transparency and education during every visit. Guides explain diamond terminology, grading basics and practical demonstrations without technical jargon, making complex processes accessible to both collectors and first-time visitors. The restored factory setting preserves historical character while operating with contemporary standards for safety and professionalism. For guests seeking memorable events, the Diamond & Champagne Tour introduces playful discovery elements such as a sparkling cocktail with a hidden gem; winners receive a genuine diamond and a certificate of authenticity. All visits are designed for small groups to maintain a focused experience. Gassan serves visitors interested in gem education, bespoke jewelry and premium watch shopping, providing a trusted, informative and memorable Amsterdam diamond experience. Advanced restoration displays and transparent sourcing information further support visitor confidence today.
Book with Gassan