Discover Italy’s racing heritage at the Ferrari Museum near Florence. From historic cars to interactive exhibits, it’s a must-visit for speed lovers and history buffs alike.
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Difficulty
easy
Duration
2–3 hours
Fitness Level
No special fitness required; suitable for all ages and mobility levels.
Wildlife
History
The Ferrari brand revolutionized racing and luxury cars in Italy, with roots dating back to the late 1930s, and the museum chronicles this dynamic history.
Conservation
The museum promotes the preservation of classic Ferrari models and supports sustainability initiatives in automotive technology.
Keys of Italy
Discover Italy’s racing heritage at the Ferrari Museum near Florence. From historic cars to interactive exhibits, it’s a must-visit for speed lovers and history buffs alike.
Keys of Italy is a Florence-based tour operator offering curated day trips, private tours, and guided experiences across Italy. Founded to connect visitors with Italy’s regional highlights, the company organizes departures from Firenze to destinations including Cinque Terre, Siena, San Gimignano, Pisa, Chianti, Val d'Orcia, and the Ferrari Museum, as well as long-distance departures to Milan, Venice, Turin, Naples, Bari, and Sicily.
Tours range from walking and food tours to wine tastings, cooking classes, museum guided visits, skip-the-line access, private transfers, and active adventures such as 4x4 Etna excursions.
The portfolio includes thematic experiences—historical city walks, art and gallery tours (Uffizi, Accademia, Pinacoteca), and specialist itineraries like Egyptian Museum guided visits and automotive museum tours. Food-focused offerings cover pasta, pizza, gelato, Mozzarella, arancino, cannoli, and street-food tastings. Wine experiences highlight Chianti, Brunello, Val d'Orcia, Bolgheri, Franciacorta, and Langhe regions.
Many tours explicitly list private options, train transfers, and skip-the-line museum access where indicated. Departure cities identified in tour titles include Florence, Milan, Venice, Rome, Naples, Turin, Bari, Catania, Lecce and Palermo-area experiences, making the company’s reach national in scope.
Keys of Italy provides practical options such as transfers, tailored private days, and classes alongside classic sightseeing. The collection of over one hundred offered itineraries reflects a broad catalogue of experiences centered on Tuscany and extending throughout Italy.
All descriptions above are based on the published trip titles and summaries provided for Keys of Italy and reference only factual elements listed. Information reflects provided trip names, summaries, and stated departure locations accurately.
Base Location
Firenze, Toscana
Central hub for Tuscany departures
Tours Offered
129
Extensive catalogue of Italy trips
Operating Area
Italy-wide
Departures from many Italian cities
Experience Types
Walking, Food, Wine, Private
Range of tour styles available
Select a private tour, food experience or day trip from Florence and across Italy — review available itineraries and book with confidence.
Plan your visit on a weekday
Weekdays tend to be less crowded, allowing for a more relaxed experience.
Take guided tours for deeper insight
Guided tours offer detailed stories behind each model and Ferrari’s history.
Wear comfortable footwear
Expect to walk and stand for extended periods while exploring the exhibits.
Check opening hours in advance
Museum hours vary seasonally, so verify before planning your trip.
Comfortable walking shoes
Necessary for comfortable exploration of the museum.
Camera or smartphone
Capture the sleek designs and historic models during your visit.
Light jacket or layers
Inner museum spaces are climate-controlled, but outdoor temperatures fluctuate.
spring|fall|winter
Notebook and pen
Jot down interesting facts or personal notes about your favorite cars.